What is ExDM?
The Experience Design and Management (ExDM) program takes an interdisciplinary approach to business, pairing traditional business practices, social science, and analytic competencies with creative innovations. ExDM students are trained in designing, implementing, and evaluating human-centric experiences.
ExDM produces versatile professionals who understand the importance of placing the consumer's success as the focal point of business while also prioritizing delivering experiences within the constraints of timelines, budgets, and measurable impact.
Experience Designers...
Intentionally design and manage key touchpoints along an individual journey to influence behavior and create value for the individual AND the organization.
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